Kyle cooper -what makes a good title sequence

Kyle cooper is accredited for films such as ;
Seven
Dawn of the dead
Superman
Spiderman
The things he thought contributed to a good title sequence is introduction to the film that would make the audience want to watch the film, that will set a plot and sets an expectation and typography that will stick in a viewers mind.
Cooper also said the reason he like sequences such as Deadzone and to kill a Mocking bird was for there ,typography that was simple , music , the actors obsessions with macro objects creating character and the contrast of colors and settings.
Kyle cooper thought that a story board was an important asset to the what makes a good title sequence as it sets direction for the movie as it was better for introducing the film and starting ideas.
the title sequence is considered the most important part of the film as it could contain a prologue is the director chose to do so which was cheaper and abled them to add more information without having to create a need scene, it also considered an important as you could give credit to the studio/production ...
so Kyle cooper thinks title are important to a film as it sets an expectation of the film and suspense disbelief